Part-Time Digital Marketing Manager – International
Job Description
We’re a fast-growing online lead generation firm based in the UK, now looking to open our first international office in Budapest, Hungary. As a business, we generate and supply leads to UK companies. We’re looking for a few key people to join our team when our office opens. Please note, this is a strictly English speaking job, so being fluent in the language and having strong command of English is vital.
OVERVIEW
The Digital Marketing Manager overseas the planning, development and execution of digital marketing campaigns to meet client needs by generating real-time online leads. This will be done via search engine marketing (SEM), search engine optimization (SEO), online affiliates, display/native advertising, mobile and other emerging online channels.
In this role you are expected to proactively optimise online marketing campaigns, while suggesting and launching new ones. You will be managing a small team and ensuring the quality of leads sourced from different channels is high. You should be comfortable with managing large ad campaigns with six figure budgets.
This is a senior management role.
RESPONSIBILITIES
- Manage web properties and web campaigns to support the company’s business objectives (e.g. qualified leads and revenue)
- Manage SEO/SEM efforts – including Adwords, Bing, affiliate marketing, Facebook advertising, and email marketing amongst others.
- Use digital metrics (e.g. site traffic, visitor paths, conversion rates) to optimize online marketing spend
- Test the performance of landing pages, special promotions, content and product placement
- Coordinate with the Product Development Manager, as well as liaise with the Business Development Manager in forecasting demand trends and plan accordingly.
- Establish program measurement methodology and analyse results in terms of ROI and success criteria. Quantity, quality and profitability of leads all matter.
- Set lead generation goals and measure results
- Oversee media spend and search against performance metrics to optimise results
- Optimise websites for conversion rate and quality leads
- Manage a small team
EXPERIENCE
- Experience working in another English speaking role or job previously
- Five to seven years of online marketing experience with a strong focus on analytics
- Five to seven years of SEO/SEM experience
- Experience in conversion rate optimisation
- Experience or at least understanding of affiliate marketing and managing affiliates
- Previous experience with A/B and multivariate testing
- Familiarity and experience with reporting tools and methodologies
BENEFITS
You will be part of a dynamic fast-growing company that is expanding internationally and has ambitious growth plans in the coming years. We will compensate well and there will be lots of other benefits and perks. You will play a key role in the new office and form part of the senior management team there. You will also be able to travel abroad for company retreats and tradeshows/events that we attend internationally.
How to Apply
Please send us an email at contact@kamicom.co.uk2005 total views, 0 today
Comment made by Chris Anstey on May 21st 2017 at 2:29 pm:
Did you forget the APPLY button ?
Comment made by Budapest Jobs on Jun 9th 2017 at 12:47 pm:
It is right above your comment in the grey box (Apply online and print job). However the job poster requested send an email as mentioned above in the “How to apply” section.