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Full-Time Marketing Specialist
Job Description
Real Estate and Technical Recruitment- Nobody does it better.
TARA HR Consulting is the leading professional recruitment consultancy for the real estate and build environment in CEE.
For our Client: leading and international power tools producer, we are looking for a great Candidate on the position:
Marketing Specialist
Location: Budapest
RESPONSIBILITIES INCLUDE:
- Setting trade marketing objectives and KPIs; developing effective purchaser and trade plans and activities, POSM, channel standards for traditional trade channel based on the brand objectives, channel expertise, and customer/purchaser insights; ensuring excellent execution in the field using these programs and standards; providing the analytical and planning support to Sales and related functions.
- In the cooperation with Sales teams translates brand strategies into comprehensive channel strategies, plans & programs to create competitive advantage in the market place.
- Develops and ensures excellence in execution of an annual channel plans.
- Evaluate all opportunities to ensure ahead-of-market capabilities development, runs test projects fitting into long-term company.
- Sets up thorough assessment of effectiveness and cost efficiency of various trade marketing and sales-related programs (national and local), identifies best practices and present them for the national / international rollout.
- Provide timely communication to Sales (BMP, Customers) about new programs, launches, events and other relevant information. Updates sales presenter and other sales / promo materials whenever required.
- Regularly visits trade outlets to ensure effective program execution and up to date channel understanding and expertise
EXPERIENCE/SKILL SET REQUIRED
- Experience in development and execution of the trade marketing strategy in a consumer goods environment, preferably in a company recognized for its successful product leadership and execution of such programs.
- Experience and expertise in commercial environment with emphasis around developing, launching, implementing, or executing marketing initiatives within traditional-trade channels
- Experience in power tool category will be a significant plus
- Business travel required: valid driving license, no restrictions of travel abroad
- Advanced proficiency with Microsoft Office applications, especially Excel and Powerpoint
- Marketing MA degree will be an additional advantage
- Fluent Czech, Slovak is must
- English: communicative
How to Apply
Candidates interested in this job offer are kindly asked to send their applications (CV & summary of the professional career & achievements) on the e-mail address: maria@tarahrc.com1349 total views, 0 today