Part-Time PPC Marketing Expert – International
Job Description
We’re a fast-growing online lead generation firm based in the UK, now looking to open our first international office in Budapest, Hungary. As a business, we generate and supply leads to UK companies. We’re looking for a few key people to join our team when our office opens. Please note, this is a strictly English speaking job, so being fluent in the language and having strong command of English is vital.
OVERVIEW
The PPC Marketing Expert oversees the planning, development and execution of Adwords and Bing marketing campaigns to generate real-time online leads. This will be done via search engine marketing – specifically Google Adwords and Bing Ads.
In this role you are expected to proactively optimise existing search marketing campaigns, whilst launching new ones. You will be working with a small team and ensuring the quality of leads sourced from different channels is high. You should be comfortable with managing large ad campaigns with six figure budgets.
RESPONSIBILITIES
- Manage web properties and web campaigns to support the company’s business objectives (e.g. qualified leads and revenue)
- Manage SEM efforts – including Adwords and Bing
- Use digital metrics (e.g. site traffic, visitor paths, conversion rates) to optimize online marketing spend
- Test the performance of landing pages, special promotions, content and product placement
- Coordinate with the Digital Marketing Manager to ensure campaign objective are being met
- Establish program measurement methodology and analyse results in terms of ROI and success criteria. Quantity, quality and profitability of leads all matter.
- Set lead generation goals and measure results
- Optimise websites for conversion rate and quality leads
EXPERIENCE
- Experience working in another English speaking role or job previously
- Five to seven years of online marketing experience with a strong focus on analytics
- Five to seven years of Adwords marketing experience
- Experience in conversion rate optimisation
- Previous experience with A/B and multivariate testing
- Familiarity and experience with reporting tools and methodologies
BENEFITS
You will be part of a dynamic fast-growing company that is expanding internationally and has ambitious growth plans in the coming years. We will compensate well and there will be lots of other benefits and perks. You will play a key role in the new office and form part of the senior management team there. You will also be able to travel abroad for company retreats and tradeshows/events that we attend internationally.
How to Apply
Please email us at contact@kamicom.co.uk1248 total views, 0 today